06
Mar
2012
2012 Social Media Ad Dollars
AdAge Digital reports today on the marketing dollars that are gravitating to the return that Social Media brings. The number of people that are turning to social media:
59% of respondents said they would increase social-media-ad spending in the next 12 months
Social-media advertising will make up about 27% of digital budgets over the next 12 months, compared with 22% in the previous 12 months
Here is the full article at AdAge Digital:
Advertisers Say What We’re All Thinking: Social-Media Spending Is Going to Explode
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